Think Before You Skip It

Encouraging all citizens to prioritise reuse, repurposing, and proper waste segregation.

With construction and demolition waste representing the largest waste stream in Ireland (8 million tonnes annually), and landfills nearing capacity, MyWaste, is urging the public to adopt more circular practices.

The ‘Think Before You Skip It’ campaign is encouraging all citizens, particularly DIY enthusiasts, renovators, and those moving home or doing a spring clean to prioritise reuse, repurposing, and proper waste segregation.

As a result, waste generation is minimised, materials are kept in the loop at their highest value for as long as possible, and if it cannot be used, segregation can ensure better recycling or treatment.

Campaign Introduction